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More than a third of us has learned what we can ‘do without’ – because of the recession.
According to a ‘Feeling the Pinch’ report from An Bord Bia, the same amount now thinks twice before making even small purchases.
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And they’re more likely to do their homework on a product before making a purchase.
Many consumers also say they’re going to hang on to the good habits even if their financial situation improves.
It’s prompted an Bord Bia to warn businesses that they’ll have to think more intelligently to attract customers in the future.
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