Around 500 walkers and runners will pound the road from Doonbeg to Kilkee this afternoon in the 17th annual West Clare Mini Marathon.
The event raised over 70 thousand euro last year and hundreds of thousands of euro in recent years, with monies going to the West Clare Mini Marathon Cancer Centre.
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It funds the travel of cancer patients to hospitals in Limerick, Galway and elsewhere, as well as a range of other services including counselling, palliative aids for use in patients' homes and a range of therapies.
Willie McGrath of the West Clare Mini Marathon Cancer Centre says demand for their services remains high.