ESB customers could see their bills slashed by up to 17 per cent – in a major overhaul of prices being launched by the company today.
The moves comes on the first day that the Irish energy market is fully deregulated – which it’s thought could spark to an energy price war, to the benefit of consumers.
It’s estimated the ESB has lost about 800-thousand customers to Bord Gais Energy and Airtricity in just two years.
Today, it begins to fight back with a new range of tariffs.
‘ESB Electric Ireland’ as it’s now known, is launching a new range of tariffs which it claims could save customers about 190 euro a year.
Discounts will be available until March of next year.
However a company spokesman has confirmed that the new rates won’t apply to those whose accounts are in arrears.
They’re also entering the domestic gas market, promising customers savings of up to 6 per cent on Bord Gais prices.